Podcast "Alles neu...? Aus dem Maschinenraum"

Episode #9: Gunther Wobser

Podcast Folge 9

Gunther Wobser, Lauda: "In Silicon Valley I pitied Germany".

Episode notes

Gunther Wobser is managing partner at Lauda, a company that has risen to become the world market leader in temperature technology and is very successful. Nevertheless, at some point Wobser needed something new. In 2017, he and his family left for Silicon Valley for a year. To get to know something different. "There is a tendency in Germany to stick to what exists. Little willingness for the new," says Wobser in the podcast "Alles Neu...? Aus dem Maschinenraum". "I wanted to escape that." The medium-sized businessman set up an innovation lab, which he then continued in Germany. He learned new methods and gained a different view of his country and its economy. "In Silicon Valley, I often pitied Germany," says Wobser – although the advantages of his own economic model also became clearer to him. The entrepreneur talks about start-ups he works with, new company clothes and rituals – and about his own vineyard – in the podcast with Tobias Rappers, managing director of Maschinenraum and Capital editor Nils Kreimeier.

About the podcast

How can the origin and future of Mittelstand companies be courageously united? What are the challenges facing family businesses and what experiences do they gather in digital transformation? These questions are answered by "Alles neu...? Aus dem Maschinenraum", the interview podcast for German Mittelstand*. Tobias Rappers, Managing Director of Maschinenraum, and Nils Kreimeier, Senior Editor of the business magazine Capital, talk to thought leaders and makers from the heart of the German economy and focus on the personalities and their motivation. *The podcast is in German.

For more episodes of "Alles neu...? Aus dem Maschinenraum" please click here!

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