Common challenges need joint solutions. Therefore, we leverage synergies and complement the specialist areas relevant to the transformation by strengthening key activities and competencies.
Stronger together
Together, we build new capabilities and complementary resources for specialist areas and share these new forces to selectively strengthen the core areas of transformation. We start where we perceive needs of member companies and develop synergies and solutions together. In this way, we ensure that the additional offerings create real added value.
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Personnel development
Together, we train the skills of tomorrow
We share training catalogs through the Maschinenraum Academy and empower employees for the challenges of tomorrow. In a trusting learning environment, top trainers from our network and the network of member companies impart methods and competencies in cross-company training and program formats. These include amongst others:
Bootcamps
Online masterclasses
Train the trainer trainings
Leadership programs
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Press & communication
We shine together
We are closely connected with the public and make the community of family businesses much more visible. Wherever the future is at stake, we create impulses throughout the German economy.
Joint press work
Speaker placements at events
Our annual conference Maschinenraum Momentum
Our podcast Alles neu…? Aus dem Maschinenraum
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Strategy & innovation
We shape the future together
We accompany different departments in their daily project work with our advisory team. Through a network of selected experts we structure, inspire, develop and validate innovative solutions to important questions in the field of strategy and transformation up to innovation and venturing. We work with individual member companies or in co-creation with several member companies together. This includes but is not limited to:
Customer-centric vision development & alignment of business goals
Innovation discovery & idea validation
Idea development to prototype stage
Co-creation between several member companies
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Recruiting
We collaborate for more talents in medium-sized companies
We support the recruiting of member companies by providing access to talent. To this end, we cooperate with leading universities and colleges to combine scientific theory and entrepreneurial practice and to show students and alumni career paths in SMEs. On our Maschinenraum Job Board we aggregate all open jobs of our member companies – easy and practical for anyone who wants to actively support the transformation in the German-speaking Mittelstand.
Examples and impressions of collaborations
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Press & communications
SME panel at Greentech Festival
Circular economy in family businesses – This was the motto of our discussions at the Greentech Festival together with three member companies. At the leading conference for sustainability, we represented SMEs and family businesses on a global stage.
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Strategy & innovation
User-centric solution development
Based on the design thinking method, we explored the topic area together with the project team of a member company, identified needs and problems and developed idea concepts from them. We developed these further together and pitched them to the management.
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Personell development
Train the trainer program
Over a period of six months, we trained participants from various member companies to become design thinking coaches. Parallel to the theory, the focus was on conducting workshops: learning by doing. These were carried out in live settings in the various companies.
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Strategy & innovation
Coaching user-centered vision development
In a 4-month process, we accompanied a project team in the development of a new vision. In defined focus areas, the target group and experts were interviewed about future developments. In further steps, these findings were condensed, validated and developed into a forward-looking vision for the business unit.
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Strategy & innovation
Learning together through classification and comparison
Based on individual questions, we implemented a consortium benchmarking for IT departments of four member companies. The participating companies defined individual questions and discussed the results of the evaluation in face-to-face workshops in order to identify levers for optimization and to learn from each other.
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Recruiting
Joint student project for new approaches to solutions
As part of a WHU bachelor entrepreneur project, we worked with students to find solutions to the challenges faced by two member companies. In teams, we analyzed the urbanization effects on the B2C and B2B product portfolio of one company. At the other company, we focused on employee recruitment and retention for blue- and white-collar. Maschinenraum organized, curated and moderated the project.
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Presse & communication
Wirtschaftswoche and the "Heroes of the SME Sector"
Our member companies are "heroes of the SME sector" - which is why we regularly place them in the Wirtschaftswoche format. Most recently, the company LAUDA with its innovative new fleet car-sharing offer.
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